I forget how I found Web.com (WWWW) but when I started looking at the company I naturally went to their website. What I found there made me chuckle.
Keep in mind Web.com focuses on helping small businesses build and host websites. To highlight their skill at building websites for small businesses, Web.com should have a success page like Nina Cross Desgins‘. Large images of what the customer’s website looks like with obvious working links to the live websites.
However, Web.com has taken a different approach to the success story. This is Web.com’s success page. A screen shot is below in the off chance Web.com changes the page.
*Web.com has changed their website since I wrote this post. The link to Web.com’s success page still works, however; the success page is no longer a part of their new website.*
*2nd update – the previous success story link no longer works and redirects you to http://www.web.com. Good thing I have the screenshot below.*
Tiny images and no links to these “successful” websites. Since Web.com provides no help, I did my best to find the listed websites.
Mary’s Restaurant and Catering
Not even remotely the same website Web.com is highlighting. I don’t think Web.com built another better website for Mary’s Restaurant and Catering because I saw this at the bottom of the new website.
The next success story, PURSEsnickety!, I had to find through the listed owner’s, Deborah Nail, Linkedin page. Her personal website links lead to two sites and one is www.pursesnickety.com, a dead website. The other link leads to another dead website.
Finally, DiBona Designs’ website actually looks like it does on Web.com’s success page.
Of the three examples Web.com highlights as successes only one exists as presented.
I’m no marketing genius but when your business model is focused on helping small businesses build websites your success page should, you know, actually show real live working websites.